Privacy Policy

Last Updated: October 1, 2026

This Privacy Policy applies to all visitors, customers, and users who access this website and purchase clothing products (including women's tops, shorts, jeans, trousers, knitwear, outerwear, etc.) provided by Reflection - Urban Outfitters Boutique LLC (hereinafter referred to as "we" or "us"). This policy complies with U.S. federal privacy regulations, the California Consumer Privacy Act (CCPA/CPRA), and U.S. e-commerce data protection standards. It outlines how we collect, use, store, protect, and disclose your personal information when you shop on this official website.

1. Information We Collect

We collect only the personal information necessary to process orders, arrange shipping, provide after-sales service, and communicate with customers. The information we collect includes:

- Personal Identification Information: Full name, email address, phone number, shipping address, billing address, and customer account information.

- Transaction and Payment Information: Order records, purchased clothing items (tops, shorts, jeans, and other apparel), order amounts, checkout history, and payment verification records. We do not store full credit or debit card details.

- Website Technical Information: IP address, browser type, device information, browsing behavior, page visit records, and cookie data used for website optimization.

- Customer Service Records: Inquiries, chat logs, return/refund requests, and feedback regarding clothing products and orders.

2. How We Use Your Information

All collected personal data is used solely for legitimate business purposes and will never be misused. We use your information to:

- Process, verify, and fulfill your clothing orders (including tops, shorts, jeans, and other fashion apparel).

- Arrange packaging, shipping, delivery tracking, and logistics notifications.

- Process requests for returns, exchanges, and refunds in accordance with our store policies.

- Respond to customer inquiries, resolve order issues, and provide after-sales support.

- Optimize website functionality, update product displays, and improve the shopping experience. - Send order updates, shipping notifications, and necessary service alerts.

- Comply with U.S. legal obligations, tax record-keeping, and dispute resolution requirements.

3. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information to third-party marketing companies or data brokers. We share necessary user data only with trusted third-party service providers (including payment processors, logistics carriers, and website technology providers) as required for business operations. All third parties are required to comply with U.S. data privacy laws and sign confidentiality agreements. We may disclose user information if mandated by U.S. federal or state laws, court orders, or government regulatory requirements.

4. Data Security Protection

We employ industry-standard encryption technologies, secure network protocols, and PCI-DSS compliant transaction systems to protect your personal and payment information. All customer data is securely stored and protected against unauthorized access, disclosure, modification, or loss. We regularly update our security systems to ensure data security for all clothing purchase transactions.

5. Cookie Policy

Our website uses cookies and similar tracking tools to record user browsing preferences, optimize page display, and analyze website traffic. You may adjust your browser settings to refuse cookies at any time. Disabling cookies will not affect basic ordering and shopping functions but may reduce the personalization of your browsing experience.

6. CCPA Consumer Rights (California Residents)

Under the California Consumer Privacy Act (CCPA), California residents have the following rights:

- Right to Know and Access: To know about and access the personal data we collect and use.

- Right to Delete: To request the deletion of your personal information.

- Right to Opt-Out: To opt out of any sale of data (we do not sell user data).

- Right to Non-Discrimination: To be free from discrimination for exercising privacy rights.

7. Data Retention

We retain your personal information only for the period necessary to complete order services, fulfill tax and accounting legal obligations, and resolve post-sales disputes. When such data is no longer required, we will securely delete or anonymize your information.

8. Protection of Minors

Our website and clothing products are intended for adult consumers aged 18 and older. We do not knowingly collect personal information from minors under the age of 18. If you discover that we have obtained information about a minor without parental consent, please contact us immediately, and we will promptly delete the relevant data.

9. Policy Updates

We reserve the right to update this Privacy Policy in response to changes in U.S. laws and regulations or adjustments to our business operations. Any updates will be posted on this page, accompanied by the date of the latest revision. Continued use of our website and services following a policy update constitutes your acceptance of the new policy.